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Marketing KPIs might not be the most exciting thing to talk about, but they’re an essential ingredient of an effective content strategy. Doiy dycactigr Salt and Pepper MillsPeople outside the marketing industry might think that creating content is just fun and easy – like...Dome Lid Clear Acrylic Cake Stand Home Birthday Wedding Parties Display Unit

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Door Armor MAX – Complete Door Reinforcement Set For Jamb, Frame, Strike Plate —As Jeff Bezos famously said, “Your brand is what others say about you when you’re not in the room.” Why does this quote resonate with so many marketers?Dgoldtea 5218925 Hand Painted Soup Cereal Bowl 7.25 Inch Set of 4 New Because, ultimately, branding is all about reputation—and building that takes...

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Imagine spending an entire year building a product, only to delete the whole thing. Dungeons & Dragons Bard Beer Mug, Beer Stein, Gamer Gift, Geek GiftFor Quuu, 2018 began with so much promise, but ended with us scrapping everything we’d worked on to start again. Back in January last year, we were in a very good...DuPont High Performance Universal Fit 40gl Pitcher & Cartridges

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The concept of a business ‘being human’ on social media may seem strange to you.E54 White Resin O V U Shape Bathroom Toilet Seat Lid Closed Front Lift Off Our use of this term has been affectionately coined internally and describes Articulate Marketing’s social media marketing activity. Earth Rugs BRAIDED JUTE UTILITY STORAGE BASKETS MOCHA FRAPPCCINO 3 SIZESWe place a strong focus on direct...

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When Quuu’s co-founders, Daniel Kempe and Matthew Spurr, wanted to get their business idea off the ground, not paying for an office was an obvious way to reduce overheads. Ebern Designs Vilonia Highball Glass Set of 4However, remote working soon became a permanent mindset, rather than a money...

Ecocook Frypan 30cm Red Aluminium White Ceramic Coating With Glass LidEditor’s note: This blog post was originally published in 2018, but we have updated the free content marketing planner for you to use in 2019. Many of you reading this post will know who Gary Vaynerchuck is. If you don’t, you should definitely...

Ariana Grande’s ‘thank u, next’ is one of the hottest – if not the hottest – songs of 2018. In this post, we’re going to look at the surprising link between the chart-topping single and content marketing, and what we can learn from it...Eco-products Renewable Resource Cold Drink Cups, 20 oz, 1000 Cups (ECOEPCC20GS)

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Instagram is a thriving social media platform. Eiffel Tower Wine Glasses Set Of 6And for most marketers out there, it is also arguably the best business tool to date. Not only has the photo-sharing app reached a billion monthly users, but Instagram also reports that 80% of those...

Measuring ROI of your social media marketing strategy In 2018, businesses were expected to spend 12% of their marketing budget on social media. Eisch Superior Breathable, Set of 6That’s a significant chunk of money that’s all going to waste unless we are measuring ROI. Without...